1. Our brand new, state of the art dealership has all the amenities that today’s customers demand near Milwaukee!
2. We can offer you the most competitive financing terms via our network of 25 strong lending institutions!
3. We can offer you top dollar for your trade via the buying power of our 17 Boucher Dealerships!
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I have never written a review for a dealership before but feel compelled to do so because I had such a great experience at Boucher Hyundai. I never felt the typical high pressure, buy now feeling that I’ve had a literally every other dealer I’ve been to. I worked with Ryan Fitzsimmons and he was able to find me the exact car I was looking for. He was very patient with me as I decided over the course of a few days if I was going to buy. The whole process from test drives, finance, paperwork was smooth and felt very positve. I already have and will continue to recommend this dealership to friends and family.
My experience couldn’t have been better. Ryan Fitzsimmons was easy to work with, and with the way they price their vehicles, a deal was easy to work out. I was in and out in no time with a pre-owned Sonata
Alex was very helpful and helped me to find my perfect car.
My family has purchased two Hyundai Sonata’s from Boucher in the past two years My brother-in-law was a GM executive for 35 years and we always have been a GM family until now. We came to Boucher in 2011 and 2013 per his recommendation and in both cases had the vehicles picked out to purchase. In both cases we have dealt with excellent salespeople and finance managers in purchasing the vehicles.
The people that we dealt with were of the utmost professional quality and followed through in a totally satisfactory if not exceptional way to meet and exceed our expectations. Specifically, Ryan Fitzsimmons and Jennifer Hans met and exceeded all that we would hope for in our purchasing experience, hence we have two Boucher Twin cars as stated above in our garage and in the future we hope to have a third.
We utilize your dealership for maintenance and tell everyone if they are in the market to come to your dealerships.
If I owned Boucher I would be very satisfied with having the caliper of employee as you have in both Ryan and Jennifer
Overall great experience! Found me exactly what I was looking for and had no “games” played. Price was fair, trade amount was more than I thought I would get. I will recommend Boucher. Great people!
I was given an internet quote. When I came in they jacked it another $500 saying the price they quoted me was only for a repeat Hyundai customer! On top of that they tried to tack on another $120 for car mats. When the salesman went in another room I walked out and will not go back. I had even left work early to go there and they wasted my time. They are bait and switch.
Pam was great! We had explained to her that we had been there several times and that we were never contacted by anyone. We told her that when we were there the last two times we had not been ready to purchase. She apologized to us about no one contacting us, and she would make sure our car buying experience was above our expectations.
She was very good at pointing out the things in the car that were important to us, and during the test drive showed us how great the turning was and how to use many of the features in the Sonata. The other thing I really liked was when she had us stop in the old WalMart parking lot and get out to look at the car.
We were not even going to consider Boucher after our last two experiences, but Pam made us feel like we were important, even though she was a very busy person that day. We are still a couple of weeks out from buying, but look forward to working with Pam at Boucher Hyundai when we are ready.
Wife went in for an oil change on a 2010 Elantra with 18,000. They told her she was due for a tire rotation, so she agreed to it. They then proceeded to pressure her into purchasing a high priced 15,000 mile service. She told the service advisor twice she wasn’t interested. She said she was in a hurry since she was on lunch. They kept pressuring her to get the brakes lubed, and other useless services. They even said they would provide a loner car so they could do all this service that was needed. Finally she bowed to the pressure for the fuel injectors to be cleaned……on a car with 18,000 miles, and no mechanical problems. She said a gentleman came in after her and the service advisor tried to pitch some sort of service that wasn’t needed. The guy said no, and that was it. In the end I paid $150 for an oil change and a tire rotation. I am sure they dumped some magic overpriced fuel injector cleaner in my gas tank for an additional $100.
Forgot to mention I contacted service at 4pm to talk to the service mananager. No one in service answered the phone. I got an operator who told me the manager was on the phone with someone else. She told me they were open until 6pm and would call me back. I called back at 5:45 wanting to talk to the service manager again. They were gone for the day. He is supposed to call me tomorrow.
I wrote this to Boucher recently to which the sales manager, Dale Thiessen responded saying: “This is the most childish conversation I have had in the long time, please enjoy your car.” Apparently Boucher has plenty of customers such that they can insult others, such as myself who left and bought someplace else.
Surveys conclude unhappy customers affect or tell 15-20 customers; I hope to virally affect many, many more with the truth of the matters. I have nothing to gain but feel strongly that customers are not livestock to be milked for money or treated like cattle.
1-3-12
Ms. Delaney & Beck: Further to our e-mail exchanges & discussions on buying a Hyundai, and the disintegration of the customer relationship, I recently bought a new car somewhere else other than Boucher.
As part of the purchase was a credit evaluation from TransUnion – while not a FICO score, it is representative of my creditworthiness. It stated my score to be 867 out of a max of 893 and further stated: “your credit score ranks higher than 100% of the U.S. consumers.”
The factory finance officer said; “I’ve never seen that comment before in the 16 years of doing financing and being a finance officer.”
Seems to me I would have been and I am just the kind of customer Boucher would have wanted, perfect credit, conservative driver, clean record and interested in the Veloster and Elantra, but for neglect and indifference on responding to my inquiries. As noted, other companies sell cars in your area, some just down the block.
Boucher seems to have done its best to drive me away – no pun intended, with institutional indifference and sophism.
All the best to you and yours and your formula on selling cars in this New Year. I’m sure you won’t miss nor care about my lost business.
-david
Mr. Cohn,
I am truly sorry that you feel this way about your experience with our dealership. We pride ourselves on exceptional customer service, as the majority of our other reviews will show. We are a bit confused as to what went wrong in your experience with our dealership. We had several correspondences with you, none voicing dissatisfaction. We understand that you ultimately decided to purchase elsewhere, which we lost out on, you are correct. However, we don’t recall there ever being any negative discussions of your experiences with our dealership. Yesterday, when you contacted us via email was the first time we were made aware of such a problem. Although you did not end up purchasing your vehicle with us, we’d still greatly appreciate the chance to discuss the situation with you and find out where/when things went awry. If you would allow me the opportunity of hearing about your experience it will help me to work with my team to make sure something like this never happens again.
Thank you,
Dawn Gahlman
Boucher Hyundai General Sales Manager
262.522.1000
Ms. Gahlman, I responded with multiple, written examples of dissatisfaction sent to your dealership by e-mail citing failures to respond, set up times to come in and discuss vehicles, pricing and color along with two examples of running discussion threads. To say you or your dealership is unaware of dissatisfaction is disingenuous and baffling, or, your “team” is not being truthful, or both. I also sent text from Sam Walton on the “customer” which your Mr. Thiessen called, indirectly childish and discussions with me childish. I am unaware of the strategy of insulting and offensive behavior being successful in getting and keeping customers.
Here is what I quoted to your Mr. Thiessen:
When I found this it was attributed to Sam Walton founder of Wal-Mart.
A Customer
A customer is the most important person in any business
A customer is not dependent upon us. We are dependent upon him.
A customer is not an interruption of our work. He is the sole purpose of it.
A customer does us a favor when he comes in.
We aren’t doing him a favor by waiting on him.
A customer is an essential part of our business–not an outsider.
A customer is not just money in the cash register.
He is a human being with feelings and deserves to be treated with respect.
A customer is a person who comes to us with his needs and his wants.
It is our job to fill them.
A customer deserves the most courteous attention we can give him.
He is the lifeblood of this and every business.
He pays your salary.
Without him we would have to close our doors.
Don’t ever forget it.
Is there anyone in corporate America who disagrees with this and if they do, their success is marginal and limited. Said differently, who is more successful than Sam Walton and Wal-Mart?
Not Boucher, that’s for sure –
Gahlman: You wrote: If you would allow me the opportunity of hearing about your experience it will help me to work with my team to make sure something like this never happens again
Ms. Gahlman, I am happy to speak with you. You choose the venue or mode, tho it is not my role nor job to work with you or your “team” to provide better service.
Ms. Gahlman, further to your comments and assertion you have exceptional customer service, I commend this link to your attention. It is another dissatisfied customer who posted within hours of my post. He was a returning Boucher customer who also bought someplace else. His comments speak for themselves.
He stated:
RE: Boucher
“David,
What did you end up buying? I, too, am looking at the Veloster and the Elantra and cannot decide. I have an S60 Volvo, after owning Hyundais before, and sadly hate the Volvo.
Also, I wanted to tell you I had an awful experience myself with Bocher. They kept hounding me via phone and email from an inquiry I made through an online search engine. I sent Fawn Delaney an email reply, explaining that I had purchased two of three of my previous Hyundais from Boucher. I told her I bought the third somewhere else, due to Boucher’s surly service department, who also did not respect my time (hours late.) I also gave her an email back with shaded headings for each of the things I was looking for. I stated that she had ALL the information needed to sell me a new car, but that my purchased date wouldn’t be until April 15th (after tax filing) but I could be pursuaded by any enticing offers. I’ve heard nothing since my email reply. Hmmmm. Guess I wasn’t conforming to Boucher’s immediate time table expectation. So, yes, you are right. Boucher has morphed into a terrible dealership.”
To reply, click the link below:
http://www.yelp.com/mail?action_view_message=1&messageid=Ntz1ypafcVUsjDWhZHswTw
Ms. Gahlman: I received a bcc of this yesterday, sent to your Mr. Thiessen:
As a business professional, I was appalled by your treatment of David Cohn; apparently you slept through Basic 101 Customer Service. Sadly, it’s people like you who give “car salesmen” a bad name. Fortunately for David, there are fair car dealers out there to choose from. If I were your employer, however, I’d walk you out the door; in fact, I would encourage Boucher to rid themselves of the professional incompetent who (I loosely state) represents them. [email protected]
I do not agree with the ‘personal’ nature of this e-mail and offer it only for the example that others find comments and Boucher’s behaviors unprofessional and unbusinesslike.
I’m forwarding it for your review and a demonstration of the reach of the Internet and one dissatisfied and offended customer. It is one level to be dissatisfied, it is a whole ‘other’ level to be insulted and offended and the institutional indifference of Boucher.
I do not expect you to reply since you have not replied to any direct or indirect contacts – excepting to post some self-serving statements on the Internet. You have not replied to:
• to my answers to you,
o accepting your request to speak to me; Although you did not end up purchasing your vehicle with us, we’d still greatly appreciate the chance to discuss the situation with you and find out where/when things went awry. If you would allow me the opportunity of hearing about your experience it will help me to work with my team to make sure something like this never happens again.
o I stated in response to you: “Ms. Gahlman, I am happy to speak with you. You choose the venue or mode, tho it is not my role nor job to work with you or your “team” to provide better service.”
• my replies to this: We are a bit confused as to what went wrong in your experience with our dealership. We had several correspondences with you, none voicing dissatisfaction.
• responsive your ‘what went wrong” & my dissatisfaction with the Boucher process
o indicating the Internet posting was the first anyone knew of dissatisfaction;
o and I provided two substantial discussion threads showing the disintegration of the Boucher customer relationship
o and asking ”
From: Dale Thiessen
Sent: Tuesday, January 03, 2012 8:40 PM
To: dpc
Subject: RE:
Dave,
This is the most childish conversation I have had in the long time, please enjoy your car.
• Tell me, Ms. Gahlman, is there anyone, including you, who would not be insulted and offended by this comment?
The only reply, only reply to any courtesy copies sent to you was your posting on the Internet proclaiming your surprise, innocence with “what went wrong” and defense of your excellent customer service, which you pride yourselves on providing. Apparently your very ‘public’ offer to hear from me was shallow, insincere and disingenuous; or simply false. I sent to you hard copy examples of what went wrong and when, without so much as an acknowledgement from you.
I have a fair command of reading and understanding English as do others in your ‘corporate’ offices, we should see how they view the record, whether it may be Gordie Boucher, or Mr. Boucher, Jr.; Mr. Bonfiglio or Mr. Pat Meyers – as noted to your Mr. Thiessen and you on 1-4-12:
We had several correspondences with you, none voicing dissatisfaction.
Incorrect. Read below, for just a few, not to mention the insulting reply from Mr. Thiessen who should receive a lesson in courtesy and respect. He thought the message about customers was “childish” or my discussion was childish, or both; and I am not sure your marketing VPs or Mr. Boucher would agree with Mr. Thiessen’s assessment. I am a customer and a person, all I expect is respect, nothing more and I’ll accept nothing less.
And this, sent to you the day before your Internet posting of innocence and confusion:
From: dpc
Sent: Tuesday, January 03, 2012 8:53 PM
To: ‘Dawn Gahlman’
Cc: ‘[email protected]’
Subject: RE: From Boucher Hyundai of Waukesha Management
Importance: High
I received disturbing and insulting e-mails from your sales manager, Dale Thiessen commenting on my decision to buy a car someplace besides Boucher principally because of poor customer service.
If you are curious, please review my replies to him this evening and his response:
Dave, This is the most childish conversation I have had in the long time, please enjoy your car.
I did not buy a car at Boucher and it is unlikely I nor others I may influence will either now or in the future.
Someone in your corporate office will care is my bet; clearly you do not.
On separate matters, I plan to file a complaint with ATCP against Boucher for false, deceptive & misleading advertising with respect to the written offers saying pre-owned Velosters are available when, in fact none were, nor ever were.
You received a copy of my objection to which you chose not to reply.
From: dpc
Sent: Thursday, January 05, 2012 5:21 AM
To: ‘Dawn Gahlman’
Subject: offering cars that don’t exist by auto-bot
To say on 11-7 that Fawn has not heard from me is astonishing and another example of institutional indifference.
Plus, this offers cars that don’t exist: I wanted to follow up with you since I haven’t had a response from you lately on your 2012 Hyundai Veloster request. I know that a person’s desires change as the investigation process goes along. Our inventory also changes on a regular basis. I have an average of five to ten vehicles going out daily and at least that many more arriving. This week, we just acquired several additional Hyundai Veloster quality pre-owned vehicles that appear to meet your needs. Would you like to learn more?
Hi David,
As I mentioned in a previous email, we do not have any pre-owned Velosters. That was an automated email that went out on my behalf and it is pre-written, which is why it says we have pre-owned Velosters when in all actuality, there is no such thing. Again, sorry that the automated email confused you.
Fawn
Such ads and e-mails are false, deceptive and misleading advertising contrary to §100.18, Wis. Stats, as amended, and is separately actionable.
Given the complete lack of replies from you, either during the discussion thread when you were courtesy copied or now, responsive to your request to allow me the opportunity of hearing about your experience it will help me to work with my team to make sure something like this never happens again. …
I will mail this to the attention of the principals: Mr. Boucher, Mr. Boucher, Jr.; Mr. Bonfiglio and Mr. Pat Meyers. Maybe you will be responsive to an e-mail from one of them?
It is one level to be dissatisfied, it is a whole ‘other’ level to be insulted and offended and the institutional indifference of Boucher.
Conduct yourselves accordingly.
Law Office of David P. Cohn
P.O. Box 170402
Milwaukee, Wisconsin 53217-8036
414.507.5817
[email protected]
This review is simple: THE Best Dealership ever, hands down!!! We purchased a 2012 Hyundai Elantra from Boucher and it has been a truly pleasant and warm experience. It makes me not lose faith in humanity knowing there are dealerships like Boucher still out there!
I have purchased many vehicles in the last 10 years from different manufacturers and dealers in the Chicagoland area; and Boucher set the bar for excellence, by a mile! After having bad experiences at 2 local Chicago area establishments we were ready to give up on our purchase. A friend recommended Boucher in Wisconsin and I thought I would give it a try…..
Without any exaggeration this place WOW-ed me with their work from my first inquiry, initial phone call, car purchase, pickup, and even now post-purchase with any questions, parts quotes, and anything else. This place makes you feel how a customer should when purchasing a vehicle. Whenever working with the people at Boucher Hyundai I felt, saw, and acknowledged the consistent excellence!
It was well worth the drive, heck I would even drive 3 times the distance for the pleasure of working with these fine folks. This place is a top notch, top tier, customer oriented, friendly, magnificent automobile dealership. Do not hesitate or look around anywhere else and go to Boucher! They are the best of the best!
The image of excellence and superb customer service is reflected among all and anyone representing the Boucher group, from the sales people, finance managers, and anyone else we spoke with.
Forget about the rest, Boucher is the best! 😀
Pam waw great and I was very comfortable with buying my car from her. I felt like she really cared about what I wanted. The atmosphere was very friendly. Grant, one of the finance guys was just great. I know that he has to try and get me to buy extra stuff but I really did not feel presured or required to buy anything. Overall, the best experience I have ever had. Thank you Pam, Grant and Boucher Hynudai!!!!
salesperson Ryan Fitzsimmons did not disclose the defect in the front windshield of the Hyundai elantra touring car I purchased on August 31, 2011. I verified the damage had been repaired but not diclosed to buyer.Boucher Hyundai should replace the front windshield or compensate me, the buyer for the undisclosed defect. This madder will be taken further.
She welcomed us right away and from the begining made us feel like part of the family. Told us that she had 3 responsibilities to us, and then followed thru with all of it. We found the right car that was fuel efficient and roomy, it was the price we wanted and we were not there more than about 2 hours. We went to get dinner and Pam told us she would have everything ready for us when we got back, and she did! She made us feel important! She and everyone at Boucher took the time to make us feel like part of a family instead of just a customer. If you are looking for a car, go see Pam and Boucher!
My wife and I bought a new Elantra for our daughter. We wanted it to be a surprise for her birthday and Boucher was great! They even helped us with the surprise. We got a great car and our daughter is trilled. 🙂
All I can say is we have had to bring our car back more than once because of worke not being done right or them not having a part. Luckily it is under warranty and cost us nothing. My time though gets wasted and is cost e gas to go back. I regret buying a car there.
This place is a hot mess and a sorry excuse for a business. I am not sure how they have an A on the BBB rating, they probably paid them off with all the money they rip off from people. I am not sure where to even start with my rip off scandal. THey suck, they lie, they cheat do NOT BUY YOUR CAR HERE. They raised the “sale price” of the vehicle I was going to buy almost $4000 on our contract. Then when I tried to recover the money it took a month before I finally contacted the BBB to get justice because no one would respond to my questions. Save yourself a hassel, a headache and give another dealer that is worth it your money.:mad:
Went to buy a Hyundai Elantra with a pre-approved price – approved by 3 managers and I had to leave a credit card # . Dealer at first refused me the mfg financing and when I pressed the issue raised the price $1200. I fortunately walked out with all the paperwork – other dealers I’ve shown it to said it should be a legal contract. 😡
Went to Ewald and bought a KIA with no problems at all.:)